Social Media

Sporting Classics Daily: Judicial Review Shouldn’t Trump Wildlife Management

A federal judge in Montana recently ruled to reimpose Endangered Species Act (ESA) protections on grizzly bears (Ursus arctos horribilis) in the Greater Yellowstone Ecosystem (GYE). This motion comes after Judge Dana L. Christensen, Chief United States District Judge of the United States District Court for the District of Montana, blocked the upcoming managed hunt on two recent occasions. This goes against …

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Twitter to Ban Dehumanizing Speech Against Groups. Will It Include Protections for Hunters and Conservatives?

Twitter has struggled to maintain viewpoint balance on their platform. Now they want to help root out dehumanizing speech. While they are are private company, they tout being an open platform for people of all views—even the views of conservatives and hunters. Can they finally strike a balance and function more along the lines of …

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Instagram’s Co-Founders Out at Company Amid Growing Tensions with Facebook

Instagram co-founders Kevin Systrom and Mike Krieger are leaving the company they set up amid growing tensions with Facebook, which acquired their company in 2012 for $1 billion. Recode lays out a good explanation behind the departure: The duo, who founded Instagram 2010 and sold it to Facebook in 2012 for $1 billion, told Facebook executives today …

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man, woman, couple

Facebook is Dabbling Into Dating. Here’s What You Should Know.

Facebook is dabbling into dating soon. No, really. I’m a big proponent of social media outlets advancing, adopting, and testing features. I am, however, not keen on them thinking they have to cater to users for their romantic interests. Nope, nope, and NOPE! As the Wall Street Journal noted back in August, millennials are ditching …

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Here’s How to Activate Your Twitter Chronological Timeline

Twitter is slowly but surely redeeming itself with its latest announcement: the return of the Twitter Chronological Timeline. Hooray! Like other social media platforms, Twitter changes its algorithm—sometimes to its and users’ detriment. Recently, Twitter would just show “Show the best Tweets first” to users. Here’s their methodology behind this display of tweets: Tweets you are …

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Facebook Suggests I Like the Communist Party USA’s Page? Neyt!

Facebook’s algorithm is suggesting me to like the Communist Party USA’s page? Neyt. #HideAd Facebook can’t seem to escape controversy or faulty functions. It loves to collect data on us, even when we aren’t using the app. The Cambridge Analytica scandal, perhaps, was the breaking point—though data collection firms from both political parties abuse voter …

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5 Effective Ways to Promote #NationalShootingSportsMonth on Social Media

Today is August 1st—the start of National Shooting Sports Month (#NationalShootingSportsMonth) ! It’s an initiative started by the National Shooting Sports Foundation (NSSF), who host and put on SHOT Show. In fact, given refocused interest to promote shooting sports and hunting, even the Department of Interior has jumped on board this initiative to get more people …

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LECTURE: Social Media Best Practices for Non-Profits

Last Monday I had the pleasure of addressing the second annual Service Dog Provider conference hosted by the Association of Service Dog Providers for Military Veterans. (Note: I’ve previously done work for them.) I presented on social media best practices and how service dog provider organizers can enhance their online branding strategy if they haven’t …

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I Assessed 6 Influencer Marketing Tools. Here Are the Best Ones For Outdoor Companies

Influencer marketing is a  hot topic for marketing professionals in 2018—including those in hunting, fishing, and shooting sports. In fact, 80% of businesses said they’ll engage in influencer marketing this year. What is influencer marketing? According to AdWeek, influencer marketing “presents a glaring opportunity for brands to leverage the power of word-of-mouth at scale through …

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